Pragm

Marketing

Articles about Marketing.

MarketingUnpacking the Cognitive Biases that Drive SEO Content Creation

Unpacking the Cognitive Biases that Drive SEO Content Creation

Suggestions on ways to leverage some cognitive biases to improve content marketing strategies by highlighting 5 cognitive biases

MarketingHow does a marketing funnel work?

How does a marketing funnel work?

Online conversion funnels: how to understand them, use and optimize a conversion funnel in your online marketing strategy.

MarketingShould you use a carousel on your website?

Should you use a carousel on your website?

Carousels are one of the worst things you can have on your homepage. Here is a simple explainer article to help you convince colleagues not to use them.

MarketingSuccessful Web Strategy in 2022

Successful Web Strategy in 2022

We hear a lot about AI, machine learning and blockchain. Here are the real things that will help make or break your online marketing strategy this year.

Marketing5 ways to help you get fresh ideas from your old blog content

5 ways to help you get fresh ideas from your old blog content

Your past content ideas are still valuable. Don't let them go to waste! Repurpose your old blog posts for a brand-new audience.

MarketingImprove Your SEO content With Readability

Improve Your SEO content With Readability

We have some tried and tested tips to improve the readability of any online content. It's easy to do, you just need to know a few things.

MarketingFreelance SEO Glamour: Our Brand Photos Tips

Freelance SEO Glamour: Our Brand Photos Tips

Ever try to see what an SEO freelancer looks like? Let me give you an idea: two disembodied hands on a laptop in a random coffee shop. That’s not us.